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GreatSchools is a national nonprofit whose mission is to inspire and guide parents to become
effective champions of their children's education at home and in their communities.
GreatSchools is the leading national source of school performance information for parents, reaching 41 million unique visitors and 44% of American families with children. Along with profiles of more than 200,000 PreK-12 schools and more than 1,000,000 parent and community ratings and reviews of schools, GreatSchools.org provides information, tips, activities, and tools that help parents get the best possible education for their children.
We work in two primary domains: Informed School Choice and Parenting for Education Success. The aim of our Informed School Choice program is to inspire and guide parents to visit and apply to high-performing schools that will be a good fit for their children and family. The aim of our Parenting for Education Success program is to inspire and guide parents to be more effectively involved in supporting their children's educational success.
Recognizing that we would benefit from working locally in select communities to develop and grow new approaches to reaching and serving parents, we established GreatSchools Milwaukee in 2007, GreatSchools DC in 2009, and GreatSchools Indianapolis in 2012. In these cities, we augment our digital media programs with on-the-ground activities, and our local work informs and improves our national efforts. Looking ahead, we are continuing to pursue a variety of on-the-ground activities in cities and states across the nation to enhance the depth, quality, and impact of our information and programs.